COLORADO SPRINGS, Colo. – USA Cycling announced a new partnership today with Vittoria Tires, making them the official tire of USA Cycling. Vittoria Tires will be supporting the USA Cycling National Team, the USA Cycling Olympic Development Academy, USA Cycling Development Camps, and USA Cycling’s National Championships.
This broad reaching partnership includes cooperation at all levels of the sport, from working to supply equipment to USA Cycling’s Let’s Ride Camps to collaborating on research and development for the fastest riders in the world. Vittoria is just as passionate as USA Cycling at fostering a cycling community that is vibrant and sustainable at both local and international levels.
Both organizations are committed to helping cyclists find their next incredible experience and exist to help riders get to where they are going, whether that is on top of a podium or to an undiscovered trail. Vittoria’s relentless pursuit of the next technology, design, material, and even category make them the perfect long-term partner for the National governing body of cycling in the United States.
USA Cycling Chief Commercial Officer, Bouker Pool, stated, “In an ongoing effort to champion the sport at every level, we’re excited to announce a partnership that will put our riders on the best performing tires in the world, from those chasing championships to those chasing their personal best. The support from Vittoria is crucial for our athletes to compete at the highest level and having a partner that prioritizes the growth of sport from the ground up is exactly what American cycling needs.”
“Vittoria Tires is proud to become the official tire supplier to USA Cycling. Through this valued relationship we will help USA Cycling develop cycling as a sport and healthy lifestyle option within communities and among younger riders,” said Glenn Lee, managing director of Vittoria Industries North America. “We also look forward to ensuring Vittoria tires carry USA Cycling’s champion athletes to many victories in the coming seasons.”
ABOUT VITTORIA TIRES
Vittoria is the world’s leading brand of performance bicycle tires, known for its unique graphene-enhanced compounds and advanced cotton and nylon casings. Vittoria produces at its factories in Thailand and sells through subsidiaries in Asia, Europe, and North America. With global R&D capabilities, Vittoria develops bicycle tires for all performance levels in road, off-road and urban use. Vittoria Group is owned by its managers and the investment fund wise Equity. More info on www.vittoria.com
